From Iconic Beverage to Sophisticated Scent: Ice Tropez Expands Its Brand Experience |
| Ice Tropez’s debut fragrance, housed in a minimalist 100 ml bottle, embodies the brand’s signature elegance. |
Known for its iconic peach-infused wine cocktails, Ice Tropez is making a bold move into the world of fragrance. The brand has just announced the release of its very first Eau de Parfum, capturing the spirit of summer on the French Riviera in an elegant glass bottle.
A New Olfactory Experience
Described as “a new olfactory experience,” the Ice Tropez perfume evokes the sun-drenched ambiance of Saint-Tropez. With notes of summer fruits, sun-kissed skin, and the light of the Riviera, this fragrance promises to transport wearers to the heart of a glamorous coastal escape.
Crafted in Grasse, the historic capital of perfumery, the scent is presented in a sleek 100 ml bottle—a design that reflects both simplicity and sophistication, much like the beverage that made the brand famous.
From Bottle to Breeze
The peach-toned liquid housed in the minimalist flacon is a visual nod to Ice Tropez’s signature drink. This transition from refreshment to refinement blurs the line between taste and scent, offering fans of the brand a whole new way to indulge in its essence.
Whether you're a loyal fan of their summery spritz or simply in search of a fresh, radiant fragrance inspired by Mediterranean days, the new Ice Tropez Eau de Parfum might just be your next signature scent.
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